25/11/2010
One of my Old time favourite Ad by Ogilvy.. “Global Warming” pool in Mumbai, India. Concept by Ogilvy & Mather for HSBC to promote its £50million project tackling climate change.
(via coffeepress ; via The Telegraph UK)
“HSBC lined the bottom of this pool with an aerial photo of NYC. Swimming in the pool is like swimming over a flooded city! They appropriately named it the Global Warming Pool.”
(via officiallyrad:davemorin:photojojo)
Photo posted at 07:00
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